Fitness and Lifestyle Group (FLG) are Asia Pacific’s largest group of corporately owned health and wellness clubs. It includes the brands Fitness First, Goodlife,…
Zap Fitness opened a new warehouse gym in Geelong. This was a new concept gym for the brand they wished to go to market…
Initially this project was to improve the design of eDMs (transactional and newsletter) with the aim of increasing engagement and brand sentiment. What I…
Fitness and Lifestyle Group (FLG) are Asia Pacific’s largest group of corporately owned health and wellness clubs. It includes the brands Fitness First, Goodlife,…
Various videos created while working for CQUniversity. My role was as art direction, motion graphics and editing.
Blok were a boutique furniture designer and manufacturer. The designs were works of art and the site aimed at being a gallery with navigation…
A supplements brand concept positioned between lifestyle and performance categories.
A new Vice-Chancellor brought a new strategy which required consideration to brand positioning and extensions, to allow a multi-channel delivery of his office’s corporate…
Produced while at Carbon Media I was asked to create a proposal for a portal to enable the hiring of Supply Nation approved services…
An opportunity arose to pitch some UX/CX improvements, as I saw them. The goal for me is to create a user-centric ‘sense of place’.…
The creation of a tour campaign design system aimed at allowing a fast asset delivery across any medium supporting geolocation specific personalisation . The…
