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FLG EVP
Fitness and Lifestyle Group (FLG) are Asia Pacific’s largest group of corporately owned health and wellness clubs. It includes the brands Fitness First, Goodlife,…
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Zap Fitness Geelong
Zap Fitness opened a new warehouse gym in Geelong. This was a new concept gym for the brand they wished to go to market…
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FLG Values
Fitness and Lifestyle Group (FLG) are Asia Pacific’s largest group of corporately owned health and wellness clubs. It includes the brands Fitness First, Goodlife,…
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F4U
A supplements brand concept positioned between lifestyle and performance categories.
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CQUni Strategic Plans
A new Vice-Chancellor brought a new strategy which required consideration to brand positioning and extensions, to allow a multi-channel delivery of his office’s corporate…